Green Still Strong But Consumers Skeptical

Posted on 4/13/2009 by Julia Dudnik Stern | Printable Version | Comments (0)

Over three quarters (77%) of consumers agree that they can make a positive difference by purchasing from socially or environmentally responsible companies, says the new BBMG Conscious Consumer Report: Redefining Value in a New Economy. However, 23% of consumers they have "no way of knowing" if a product is actually green or does what it claims.

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Copyright © 2009 Julia Dudnik Stern. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

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