Market Size and Where Market Headed

Posted on 11/1/2018 by Jim Pickerell | Printable Version | Comments (0)

I’m regularly asked for my thoughts on the size of the worldwide market for stock photography in terms of gross revenue and the potential for market growth. I currently estimate the worldwide sale of stock imagery to be about $2.75 billion divided among four different product types - Microstock, Creative Stills, Editorial and Footage or Video. Further details of the breakdown are provided in this story.


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Selling Stock is an on-line newsletter that reports on developing trends in the stock photo industry. It is updated at least twice a month. On-line subscribers receive e-mail notification whenever new stories are posted. Archives containing stories going back to late 1995 are fully available to subscribers.


Copyright © 2018 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  

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