Agencies/Distributors
On Saturday
Visual China Group (VCG) shut down
500px Marketplace and replaced it with a distribution partnership arrangement. China users will be able to license the images through VCG who
acquired 500px earlier this year. Getty Images will handle all licensing in the rest of the world.
The Mega Agency, a leading provider of news, sport and entertainment content, is now giving photographers a quick, easy and efficient way to upload their digital archives. The initiative has been launched to add rich editorial content to Mega’s existing archive of more than 30million images and daily production of 10,000 images.?
Other than Shutterstock’s quarterly reports and occasional bits of information from Getty concerning iStock there is virtually no solid information available regarding the annual gross revenue generated by the microstock companies. I decided to take a look at the Poll information that can be found on
Microstockgroup.com of 10 of the leading microstock agencies to see if I could draw any reasonable conclusions about the annual revenue of these companies.
The Mega Agency has signed a deal with American Media, Inc. (AMI), the leading publisher of celebrity journalism and health and fitness magazines in the United States, that makes it AMI’s premium content partner. Mega already globally syndicates exclusive content for AMI, which owns and operates the leading print and digital celebrity and active lifestyle media brands in the United States.
Olycom, a major Italian photographic agency headquartered in Milan and founded in 1958 by Walfrido Chiarini as Olimpia Fotocronache has filed for bankruptcy. Everything regarding debts is in the hands of a judge. LaPresse, the Italian multimedia news agency led by Marco Durante, has acquired the analog and digital libraries of Olycom including the Publifoto brand, the historical archives Olimpia and Olycom and related brands covering the whole of the twentieth century, with a collection of over 15 million images.
Scope Features in the UK has gone into voluntary liquidation with nearly £400,000 in unpaid debts and nearly £13,000 in royalties still owed photographers. According to its
statement of affairs filed at Companies House on 17 May, individual photographers are owed sums ranging from £30 to more than £2,000.
One has to wonder if Getty does any analysis of their Creative Collection in terms of what sells and what doesn’t. Clearly, as we
reported yesterday, the largest and fastest growing segment of the Getty collection is EyeEM with 4,558,201 RF images. Back in
August 2016 EyeEm had only recently started contributing to Getty Images and had 256,152 images in the collection. They have 17.79 times as many images now as in 2016. At that time Getty had a total of 16,687,710 images in the Creative Collection. That collection has grown 43% in size in two years, but nothing like EyeEm’s 1779% growth.
In this report I have searched each of the different RM and RF collections on the Creative section of
www.GettyImages.com to determine the number of images in each collection. Collection sizes vary greatly from EyeEm with 4,558,201 RF images to Silkroad Images, PictureIndia, Chic Sketch and Corbis Historical, all with fewer than 200 images each.
Sources tell me that in an all-staff conference call on Wednesday, June 13, 2018, Nick Evans-Lombe and Adrian Murrell informed the
SilverHub.Media staff that the company would be going into administration, the UK version of bankruptcy protection.
Shutterstock is expanding its aerial footage collection in a new distribution deal that will deliver hundreds of high-quality 4K videos produced by the largest global drone operations company,
DroneBase. From a soaring bird’s-eye view of the biggest cities in the world to incredible coastline vistas, all of this immersive content is now available to license for commercial use on Shutterstock.
Stocksy United, the artist-owned photography + cinematography co-op that has tightly limited its membership since its founding in 2012, has made a decision to open its doors to new contributors. Stocksy has seen continued strong growth since its founding due to careful selection of new contributors, tight editing and licensing fees considered reasonable by customers, but still fair to contributors. In 2015 revenue was
$7,928,745, up 126% from $3.5 million in 2014. By the end of 2017 revenue had grown another 26% in two-years to roughly
$10.7 million.
Contributors to 500px Marketplace are finally learning what Visual China Group (VCG) has planned for them. VCG has just sent them a message outlining some “major enhancements” that are coming. “ “These changes will help maximize your potential earnings by positioning your content at the
right price and with the
right distribution. Starting July 1st, 2018, we’re offering our community an
exclusive opportunity to work with our newest global distribution partner, Getty Images,” the message says. (emphasis mine)
Getty has just sent out an email to its customers promoting its Creative Royalty-Free Imagery. When you click on
View All Creative Images you find that there are 16,844,390 images in the Creative RF collection. There are also 6,590,271 "Creative RM" images in the total Creative Collection.
agefotostock has appointed Yolanda Sandoval as Business Development Manager for the News & Press area of the company following the launch of their new website that simplifies their business into
three primary business areas, Press, Creative and Economic imagery. Economic imagery was formerly referred to as Creative Stock photography. Sandoval will work out of the Madrid office.
After years of Shutterstock taking market share from Getty, it seems that the two have achieved a state of relative parity with regard to gross revenue generated from the licensing of still images. Customers no longer seem to be leaving Getty because its prices are too high. In fact, Getty seems to be charging selected customers less per-image than what Shutterstock would charge them. Where AdobeStock fits in is unclear, but for the time being each seems to have a customer base that favors them. There does not seem to be a lot of movement of customers from one to the other.
Arcangel Images has sent the following message to the photographers it represents. “Again, we ask all photographers not to split rights-managed photoshoots between libraries or submit to other outlets near identical RM images to those held by Arcangel. Aside from devaluing your work, this can and will lead to major licensing conflicts. This not only affects our reputation as a supplier of high-end imagery, one which has taken almost twenty years to build but can be costly for the photographer, as they may be liable to pay legal and re-printing costs.”
Bridgeman has announced the acquisition of
Lebrecht Photo Library, the world’s largest image bank for music and related arts, with a collection of over 400,000 specialist images. Lebrecht is the world's most comprehensive image bank for every kind of music ever created - classical music, jazz, opera, rock music, musical instruments, notation, Broadway musicals, dance and ballet. It also has an extensive archive for literature and historical personalities.
Shutterstock is enlisting the help of IBM’s Watson AI technology to make it easier for marketers to find images, videos, and music tracks. The company announced today that its library of more than 200 million assets will become available in July through the Watson Content Hub, a cloud-based management system designed to aid in the creation of websites, apps, billboards, and more.
When one analyzes the market for images, it is easy to see that the stock photography business seems to be classified into three image groups that clients can browse and license. Press and news images, creative photographs and a mountain of other visual content that goes from cheap to very cheap, defined as Microstock, although if we want to go lower on pricing, we can also find masses of free pictures from unknown, if not desperate authors, produced to generate internet traffic.
A reader agreed with the lead in “
Escalating Price Based On Demand” that few photographers understand what they should charge for their work, but he argued that there is “another possible consideration.” He said it is important to establish a “floor price” below which you won’t license a usage. He asked, “why won’t agencies allow creator to set a ‘floor price” for ‘special images?’ It can be painful to see $2.50 sales of extremely complicated to produce images. Creators should be able to mark certain "high value images" so they can't be used unless the buyer is willing to pay at least a minimum fee.”
Recently Alfonso Gutiérrez, CEO of AGE FotoStock told one of my readers that a "professional" stock photo collection in an agency should be returning to its contributors a minimum of $1.00 per-image per-year. The photographer noted that his returns from AGE were way below that number and he wondered whether many photographers are seeing that kind of return.
Photochain is raising funds to build a blockchain based stock image platform that is excepted to go live by the end of 2018. Artists will be able to define the price for their work and receive “up to” 95% of the price they set (depending on the business model). The platform takes a commission to maintain the platform, and to offer support, marketing and other services.
Shutterstock, Inc. has launched of Shutterstock
Reveal, a new
Google Chrome extension, together with the release of its new experimentation site,
Shutterstock Showcase, which features two additional new search innovations -
Copy Space and
Refine.
Shutterstock ought to think about raising prices. Clearly the number of images download is flat and not likely to grow significantly in the future. Just look at the quarterly download numbers for 2016 and 2017. The overall market for stock photographer is not growing. For years Shutterstock got away with taking market share away from Getty. They though that because their downloads were growing that the market was growing. In reality they were just taking customers away from Getty.
Wemark has announced on
VentureBeat.com that it is looking to replace existing agencies in the stock photography marketplace with a blockchain strategy that supports direct transactions between creators and customers and gives photographers control over the price of their photos.