An Annual Report is a yearly financial statement that is required by federal law of any publicly owned business concern. In addition to serving as a legal document, it is often used as an important stock-holder public relations vehicle for the organization. If the plan is to use the report for promotional purposes then the quality of the image it portrays may be much more important to the company managers than if it is just meeting a legal requirement In such a case, the images chosen to be used in the report may command highs fees,
Quarterly Report - 1n some cases images may be re-used in one or more quarterly reports. For re-use in a qua-ferry report, charge 50% of the original annual report fee.
| Circulation |
1/4 page |
1/2 page |
3/4 page |
full page |
cover |
| over 1 million |
1344 |
1788 |
2231 |
2688 |
4032 |
| 1 million |
1134 |
1508 |
1882 |
2268 |
3402 |
| 500,000 |
1508 |
1341 |
1673 |
2016 |
3024 |
| 250,000 |
882 |
1173 |
1464 |
1764 |
2646 |
| 100,000 |
756 |
1005 |
1255 |
1512 |
2268 |
| 50,000 |
651 |
866 |
1081 |
1302 |
1953 |
| 25,000 |
575 |
765 |
955 |
1151 |
1726 |
| 10,000 |
538 |
715 |
892 |
1075 |
1613 |
| 5,000 |
483 |
642 |
802 |
966 |
1449 |
| under 5,000 |
420 |
559 |
697 |
840 |
1260 |
Note:
Cover = 1/4 page times 2.5 (add 150%)
Quarterly Report - In some cases images may be re-used in one or more quarterly reports. For re-use in a quarterly report charge 50% of the original annual report fee.
CONSULTATIONS
In the event that you want to discuss the specifics of a particular use Jim Pickerell is available for telephone consultations at 301-251-0720. The fee for such consultations is $2.50 per minute. Most only take a few minutes.