Corbis Trend: Healthcare

Posted on 12/1/2009 by Julia Dudnik Stern | Printable Version | Comments (1)

Corbis says that demand for healthcare imagery is on the rise amid job insecurity, policy debate and general uncertainty about the future. Stress, anxiety, depression and sleeplessness are all on the rise since 2008. Corbis stresses that images that depict the current state of health and wellness are not necessarily expected; for example, many people are seeking ways to take care of themselves without seeking medical help, because they cannot afford it. Corbis has posted a new image gallery to its Web site to reflect the trend.

Copyright © 2009 Julia Dudnik Stern. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Comments

  • Leslie Hughes Posted Dec 2, 2009
    While these tidbits are interesting, I am not sure they are altogether helpful. At least when reports were done in years past, they were backed with detail to lend context that might guide shooting or even creative. I assume this is a US centric report. In part, because Corbis seems increasingly US centric and it is the US that is dealing predominantly with this issue. It might be helpful to add that the percent of people without insurance between 2007 and 2008 was not statistically different. It remains a horrible 15.4% according to the US Census Bureau. Although the hard numbers rose to 46.3 million. Perhaps there is a rise in demand for images that deal with the topic in the US because of the raging healthcare debate that has been going on for the last year in Congress? Then one would have to be careful to take this info at face value.. Demographically, there are many issues that will drive content needs, and in fact, we would need to look at the aging population, "boomlets and eco boomers" and trends that will exist beyond the debate around healthcare. Don't get me wrong, I think health and well-being overall are great area for both creation and creative use. We care about our health and aging, etc.. I just think we have to put context around those things that are driving needs and this did not do it for me.

Post Comment

Please log in or create an account to post comments.

Stay Connected

Sign up to receive email notification when new stories are posted.

Follow Us

Free Stuff

Stock Photo Pricing: The Future
In the last two years I have written a lot about stock photo pricing and its downward slide. If you have time over the holidays you may want to review some of these stories as you plan your strategy ...
Read More
Future Of Stock Photography
If you’re a photographer that counts on the licensing of stock images to provide a portion of your annual income the following are a few stories you should read. In the past decade stock photography ...
Read More
Blockchain Stories
The opening session at this year’s CEPIC Congress in Berlin on May 30, 2018 is entitled “Can Blockchain be applied to the Photo Industry?” For those who would like to know more about the existing blo...
Read More
2017 Stories Worth Reviewing
The following are links to some 2017 and early 2018 stories that might be worth reviewing as we move into the new year.
Read More
Stories Related To Stock Photo Pricing
The following are links to stories that deal with stock photo pricing trends. Probably the biggest problem the industry has faced in recent years has been the steady decline in prices for the use of ...
Read More
Stock Photo Prices: The Future
This story is FREE. Feel free to pass it along to anyone interested in licensing their work as stock photography. On October 23rd at the DMLA 2017 Conference in New York there will be a panel discuss...
Read More
Important Stock Photo Industry Issues
Here are links to recent stories that deal with three major issues for the stock photo industry – Revenue Growth Potential, Setting Bottom Line On Pricing and Future Production Sources.
Read More
Recent Stories – Summer 2016
If you’ve been shooting all summer and haven’t had time to keep up with your reading here are links to a few stories you might want to check out as we move into the fall. To begin, be sure to complet...
Read More
Corbis Acquisition by VCG/Getty Images
This story provides links to several stories that relate to the Visual China Group (VCG) acquisition of Corbis and the role Getty Images has been assigned in the transfer of Corbis assets to the Gett...
Read More
Finding The Right Image
Many think search will be solved with better Metadata. While metadata is important, there are limits to how far it can take the customer toward finding the right piece of content. This story provides...
Read More

More from Free Stuff