Adobe Stock has announced that it is running a promotion from September 1st to September 20th that will discount the cost of images by 50%. For this limited period single images purchased will cost $4.99 instead of $9.99.
Normally the royalty percentage might be expected to be calculated on the lower price, but to the huge relief and appreciation of image creators Adobe has announced that “regardless of this discount occurring, your commission will be unaffected and you will continue to generate royalties at the current rate.”
The normal royalty rate is 33%. On a $9.99 sale the royalty would be $3.30. Thus for each sale made through this promotion Adobe will collect $4.99 and pay out $3.30 to the creator, or 66% of the money they receive.
In the UK the normal price is £5.99 and 50% discounted price will be £2.99. Thus, the royalty in dollars for a sale made in the UK would be $3.04.